What is the recommended image size for LinkedIn sponsored content?

The recommended image size for LinkedIn sponsored content is 1200 x 627 pixels because this specific dimension is designed to optimize the visual appearance of images within user feeds on the platform. Using this resolution ensures that images display properly across various devices, allowing for enhanced engagement and visibility. High-quality visuals at the correct size are vital for attracting attention and conveying the intended message effectively, as LinkedIn’s layout is optimized for this format.

While other sizes may have their uses in different contexts or platforms, 1200 x 627 pixels aligns perfectly with LinkedIn's specifications for sponsored content, providing a balanced aspect ratio that helps maintain the integrity and professionalism of the content being promoted. This choice supports better performance metrics such as click-through rates and engagement, which are essential for successful marketing campaigns on LinkedIn.