What type of targeted audience can advertisers reach on LinkedIn?

The correct answer highlights that on LinkedIn, advertisers can specifically reach professionals using criteria such as demographics, job title, industry, and skills. This platform is fundamentally designed for professional networking, making its audience more defined in terms of career and educational backgrounds compared to other social media platforms that might focus on broader, more generalized interests or consumer behaviors.

By targeting professionals based on these specific attributes, advertisers can tailor their marketing strategies to effectively engage with their desired audience who are more likely to respond to content that resonates with their professional experiences and aspirations. For instance, if a company is launching a product specifically for marketers, they can target individuals holding marketing positions within specific industries, ensuring a high relevance in their advertising.

In contrast, choices referring to hobbies and interests or shopping preferences pertain to audience segments that are typically more aligned with consumer-oriented platforms rather than a professional network like LinkedIn. The mention of all internet users globally is too broad and does not leverage LinkedIn's strengths in professional targeting, which is a key component of effective advertising on the platform.